The Local Way: New Website, New Campaign

From searching for the best baguette in Paris to discovering the perfect cup of coffee in NYC, THE LOCAL WAY is a video series that offers its audience a glimpse into a city’s local life. For the past two years, the producers of THE LOCAL WAY have shot hundreds of hours of HD footage in Dublin, NYC, Paris, and Los Angeles. Each episode, hosted by local experts, features one aspect of a city – “NYC Cocktail Culture” and “Dublin’s Music Scene” providing travellers with tips and insights of the people and places they will encounter on a visit.